Artificial intelligence has greatly democratized the pursuit of innovation — take advantage of it. Artificial intelligence is rapidly transforming the working world. Across industries and across a wide range of tasks, the implementation of AI is having a profound impact on how we work, both in our individual jobs and when we participate in strategic collaborations.
Of the many aspects associated with the rise of AI, few are more noteworthy than its potential to accelerate innovation. As you work alongside people who think differently to spur your own creative thinking, it’s well worth considering how AI can further enhance your innovation efforts. 1. AI Is Ideally Suited For Idea Generation
Unsurprisingly, the rise of generative AI has brought ample attention to the technology’s potential usefulness in idea generation. The idea of using generative AI tools such as chatGPT to help brainstorm ideas for marketing materials is now commonplace.
One study comparing creative output between creative professionals and GPT4 when developing product ideas found that the AI actually performed better in both “creative form (i.e., the language used to describe an idea being more unusual or unique) and creative substance (i.e., the idea itself is more novel).”
Of course, this doesn’t mean that the AI’s ideas were all feasible — and all would require human oversight and expertise to turn into reality. But using AI to generate ideas can become a powerful starting point for getting your own creative juices flowing or for finding new ways to approach a problem.
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2. AI Can Use Data To Improve Decision-Making It’s one thing to come up with ideas — but it’s quite another to turn what seems like an innovative idea into a successful innovative output. All too often, collaborative efforts get slowed down by disputes over what will be the most effective solution. CEO: C-suite news, analysis, and advice for top decision makers right to […]
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